Tilly is the name of a super-evolved Alexa, or a virtual assistant in Ken Liu’s novella, The Perfect Match.
Tilly tells Sai, the male protagonist what to eat, what to wear, what to buy–a suggestion always book-ended by “I have a coupon for that”–and whom to date. Tilly is a virtual assistant for many like Sai, but to be honest, Tilly’s suggestions are not really suggestions per se, not even commands. They are choices that Tilly makes for all users, primarily because, in a world where the market for everything is brimming with choices, users have outsourced the business of making choices to Tilly.
Tilly also organizes Sai’s (Sai is the everyman who evidently is a stand in for a vast segment of the population in this AI matrix) daily routines, including his work schedule, his home schedule, and his recreational schedule, among other schedules that dominates the lives of modern-day consumer/citizen in any technologically advanced society.
Tilly is more than an efficient organizer for her human users; she is also a collector of personal data that she deposits in a Google, or Meta lookalike giant data repository named Centillion.
Centillion is the universe in which everybody lives, just as Google and Meta are the twin universes in which we live though we are mostly oblivious of our Google incarceration; the line between “real” and “virtual” is so damn blurred, both practically and metaphysically. The poor, particularly the poor of color, are outside the grid of data ruled time space continuum. They are also outside the consumption parameter, so their exclusion does not threaten to diminish Centillion’s power in any way. Tilly is indifferent to their fate. Centillion collects their data only to further segregate them from the consumption grid. (It’s what Internet-providers do today: they don’t serve neighborhoods with the wrong zip codes, thus feeding the “digital-divide”).
The future of a data-driven society is by now familiar to me (Liu’s story was published in 2012). We live today with the sinister off shoots of surrendering our freedom/autonomy of thinking (let alone the more elevated cognitive task of critical thinking) to powerful data mining vats, so “The Perfect Match” doesn’t quite open my eyes to something I hadn’t been forewarned about.
What sticks to my mind from the story is not the total complicity of society in Centillion’s propaganda that they are “happy” to “arrange the world’s information” for the “ennoblement of the human race,” but the little grains of freedom that Sai seeks to nibble on in a carceral universe. The freedom shoots up untended in the form of music, all of which remain yet unincorporated by monsters of data and metadata. When craving for freedom from the grid Sai listens to Miles Davis’ “So What?”, “We Are the Champions” by Queen, and Frank Sinatra’s “My Way”.
The above three I have labelled songs of freedom that solemnize defiance and the free spiritedness that make us “human”.
If I were Sai or his creator, I would listen to Bob Marley and read Zora Neal Hurston’s “How It Feels to be Colored Me.” Technological incarceration, like capitalism and consumerism, is racialized, hence the need to include artists like Marley and Hurston, among others in the pantheon of liberation media.
What the works of art mentioned above does is remind us that humans can self-ennoble, that civilizationally, we have not needed data mining corporations to bring out our best selves forward.